In six short years, Sycle built a dynamic, growing business supplying the most advanced online patient management and marketing application to over 3,500 hearing care practitioners in the US and Canada. But when the world came calling, a daunting task lay ahead.
Scope of the Work
A prospective partner approached Sycle to take their business to overseas markets. Like many growth businesses, however, Sycle didn’t have the depth of experience – or easily available resources – to take on the software re-engineering required for the task.
Sean Shofstall, Sycle’s CTO, understood the challenge: the company’s code base, developed for domestic markets, was full of common impediments to easy, repeatable localization. And the confusing array of localization options wasn’t easy to sort through, as well.
Lingoport’s endorsement of a localization partner helped get the ball rolling, and under Sycle’s management, both the i18n and localization projects were completed in timely, cost-effective fashion.
“It’s easy to get bogged down in localization projects if you’re new to the space,” said Shofstall. “Unless you’re lucky enough to have in-house software internationalization resources – and we aren’t – it pays to bring in the experts. Lingoport’s work helped make our path to international markets smoother than we’d ever hoped.”